Your privacy is important to us and we are committed to protecting it. The primary purpose of the North East Digital Festival (NEDF) website, www.northeastdigitalfestival.com, is to be a resource to help visitors learn more about our events, and those of our partners. We take care to protect the privacy of customers and users of the site and, if we do ask you to provide certain information, then you can be assured that it will only be used in accordance with this privacy notice. The notice applies to all visitors to this website.
NEDF is committed to protecting your privacy and complying with the General Data Protection Regulation (“GDPR”) and the Data Protection Act 2018 (“DPA 2018”). This Privacy Notice sets out your rights, and the basis by which we collect, use and disclose the personal data on you. NEDF will always aim to be transparent about how we process personal data.
North East Digital Festival is the Data Controller for your personal information and the Data Protection Officer is Laura Kennedy who can be contacted at Laura.Kennedy@sunderlandsoftwarecity.com.
How do we collect information from you?
We collect information on this website in two ways:
information collected and stored during normal use of the site, such as your IP address and the pages you visited
when you opt to submit personal information, in order for us to send you further information or email alerts
What information do we collect?
The information we might collect and process about you includes:
Your basic identification and contact details. This may include your name, company, address, telephone number, email address and other information that you provide us.
Information about your computer, such as your IP address, operating system and browser type.
When this information relates to or identifies you, it is treated as ‘personal data’.
How is the information used and why is it being collect?
We may use your personal information in the following ways:
we analyse browsing activity data to understand how people use our website to identify improvement so that we can provide you with a better website experience
to fulfil your requests for more information.
to contact you for marketing purposes where you have agreed to this.
What is the legal basis which allows us to use your information in a certain way?
We collect and use your personal information for the legitimate business purposes of communicating with you to deal with your enquiries, fulfilling your requests for information, sending you communications which you have requested, notifying you of changes to our services, and monitoring behaviour on our website to improve your browsing experience, help us to improve our website and make our marketing campaigns more relevant.
We may also use your personal information where you give us your express consent, for example when you provide consent to receive marketing materials.
You have a right to object to NEDF processing your personal information and if you wish to object, please contact us at Laura.Kennedy@sunderlandsoftwarecity.com.
Who will the information be shared with?
In connection with any request or enquiry you make, your information will be passed directly to the relevant person and nowhere else.
By submitting your personal information through this website, you are consenting to it being processed in the manner described above.
We will not share your personal information with any third party, outside of NEDF, that intends to use it for direct marketing purposes, unless we have specifically informed you and you have given us specific permission to do this.
How do we store your information?
Your information is securely stored in the UK.
We retain your personal information in most cases for up to 2 years after last contact, unless we have a legitimate business need or regulatory obligation which requires that we hold this data for a superseding period of time.
All information will be kept securely on our systems, and will then dispose of your information by secure deletion.
We use Google Analytics to collect information about visitor behaviour on our website. Google Analytics stores information about what pages you visit, how long you are on the site, how you got here and what you click on.
We have also implemented Google Analytics Demographics and Interest Reporting. This is used to gain an insight into the age, gender and interests of our users to help us make decisions on how to improve the website in the future. Users can opt out of this reporting by visiting Google Ads Settings.
You can find out more about Google’s position on privacy as regards its analytics service at https://support.google.com/analytics/answer/6004245?hl=en-GB
Visitors may choose to opt-out of Google Analytics tracking with the Google Analytics opt-out browser add-on. You may also disable tracking cookies by clicking the privacy settings link in the bottom right of the any website page.
Links to other websites
Our website also contains links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide while visiting such sites, and such sites are not governed by this privacy notice. You should always look at the privacy notice applicable to the website in question.
Your data protection rights
Under data protection law, you have rights including:
Your right of access - You have the right to ask us for copies of your personal information.
Your right to rectification - You have the right to ask us to rectify information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
Your right to erasure - You have the right to ask us to erase your personal information in certain circumstances.
Your right to restriction of processing - You have the right to ask us to restrict the processing of your information in certain circumstances.
Your right to object to processing - You have the right to object to the processing of your personal data in certain circumstances.
Your right to data portability - You have the right to ask that we transfer the information you gave us to another organisation, or to you, in certain circumstances.
The Right to Complain
If you have any concerns or complaints regarding the processing of your personal data, or our compliance with the GDPR and DPA 2018, you should contact the Data Protection Officer at Laura.Kennedy@sunderlandsoftwarecity.com.
You also have the right to lodge a complaint with the Supervisory Authority
Their contact details in the UK are: -
1. Website www.ico.org.uk
2. Telephone 0303 123 1113
3. Postal address Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
Changes to our Privacy Notice
NEDF may change this notice by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This privacy notice is effective from January 2020.
If you can’t find what you’re looking for here, or have a concern about our use of your personal data, please contact us.
Your personal data – what is it?
Personal data relates to a living individual who can be identified from that data. Identification can be by the information alone or in conjunction with any other information in a Data Controller’s possession or which they are likely to come into possession of. The processing of personal data is governed by the General Data Protection Regulation 2016⁄679 (GDPR). This Privacy Notice is intended for use under the GDPR.
Who are we?
North East Digital Festival is a Data Controller and Processor of your personal data in respect of its collection and use, once submitted by you through this website. North East Digital Festival understands the importance of protecting personal data and as such we afford your data with the care you would expect.
How do we collect your personal data?
This Privacy Notice is solely intended for use in the collection of the data submitted by you with your consent. By submitting your personal information through this website, you shall be consenting to it being processed in the manner described below.
The information which we collect and store during normal use of the site allows us to monitor and analyse how parts of the site perform. Such use does not result in any personally identifiable information being collected or stored.
On certain pages within this site you have the option to submit personal information, which we can use to send further information or email alerts. This privacy notice explains how this information will be used.
If you have submitted personal information through this website and wish to withdraw your consent for its use or to exercise any of your other relevant Data Subject Rights, please contact Lisa.VH@sunderlandsoftwarecity.com
How do we process your personal data?
North East Digital Festival complies with its Data Protection obligations under the GDPR by keeping personal data up to date; by safely handling, storing and securely destroying; by not collecting or retaining excessive amounts of data; by protecting personal data from loss, misuse, unauthorised access and disclosure and by ensuring that appropriate technical and organisational measures are in place to safeguard personal data.
At North East Digital Festival we use your personal data submitted via our website or emailed to us for the purposes of possible events.
How long do we keep your personal data?
We keep your personal data for no longer than is absolutely necessary. Personal data will be subject to the Data Retention Policies of North East Digital Festival. Your rights and your personal data. Unless subject to an exemption [under the GDPR], you have the following rights with respect to your personal data:
The right to request a copy of your personal data which we hold about you;
The right to request that North East Digital Festival corrects any personal data if it is found to be inaccurate or out of date;
The right to request your personal data is erased where it is no longer necessary for North East Digital Festival to retain such data;
The right to request that the Data Controller (North East Digital Festival) provides you, the Data Subject, with your personal data and where possible, to transmit that data directly to another data controller.
The right, where there is a dispute in relation to the accuracy or processing of your personal data, to request a restriction is placed on further processing;
The right to lodge a complaint with the Information Commissioner’s Office.
For more information about your rights as a Data Subject and the GDPR please visit the Information Commissioner’s website at ico.org.uk.
If we wish to use your personal data for a new purpose, not covered by this Privacy Notice, we will contact you explaining this new use prior to commencing any processing and setting out the relevant purposes and processing conditions. Where and whenever necessary, we will seek your prior consent to the new processing.
We take no responsibility for information privacy on any website other than http://northeastdigitalfestival.co.uk/. If you click a link that redirects you to an external website, it is that organisation’s Privacy Notice you should refer to prior to entering information.
By submitting personal information through our website, you are declaring that you have read and understood this Privacy Notice, and that you acknowledge the prescribed lawful basis for processing your personal data for the stated purposes.
We regularly review our Privacy Notices; where we consider significant changes have been made, we will endeavour to bring this to your attention.